WHAT WILL YOU DO THIS SEPTEMBER 11TH?

RELATIVES OF 9/11 VICTIMS JOIN WITH CELEBRITIES AND OTHERS TO ENCOURAGE CHARITABLE SERVICE ON
THE 10-YEAR ANNIVERSARY OF 9/11

This September 11th, 2011 marks the ten year anniversary of the tragic events of 9/11. In a drive to organize the single largest day of charitable service in U.S. history in observance of the 10-year anniversary of 9/11, MyGoodDeed (www.911day.org), a leading 9/11 nonprofit organization, and HandsOn Network, the volunteer activation division of Points of Light Institute, today launched an inspiring national public service announcement campaign.

The powerful campaign, themed “I will” features relatives of 9/11 victims and survivors of the attacks, along with celebrities and others encouraging people everywhere to engage in good deeds and voluntary service in honor of those who perished in the attacks in observance of the 9/11 Day of Service and Remembrance.

Members of the 9/11 community appearing in the campaign include Mary Fetchet, who lost her son, Brad, and who co-founded the nonprofit Voices of September 11; Cindy McGinty, who lost her husband, Mike; Gerry Bogacz, who survived the attacks at the World Trade Center; and Dennis McKeon, who founded the 9/11 support group Where To Turn soon after the tragedy.

Also appearing in the campaign are more than 30 actors, singers and sports figures, including: Samuel L. Jackson, Mariska Hargitay, Hillary Duff, Jordin Sparks, New York Yankees’ first baseman Mark Teixeira and Cleveland Cavaliers’ Baron Davis. Each shares their good deed plans for 9/11 and urges others to join them by saying, “I will,” the initiative’s call to action to “remember by doing.”

PSAs and individual “I will” celebrity tributes will be featured on the 9/11 Day Observance Facebook page (Facebook.com/911day) and website (911day.org). If you are interested in covering this story, here is the link to all of the downloadable and share-able images and videos: www.magicbulletmedia.com/MNR/911day


WHAT WILL YOU DO TO REMEMBER?